Investing in the future of jackson,mo
We are asking the Jackson community to Vote YES for Tourism on August 4th! Your support for our tourism initiative will help create Jackson's first dedicated tourism fund - revenue that will go directly to supporting our communities events, local business, marketing, and overall economic growth.
Vote YES on Tourism. Vote YES on Jackson.
We want to hear from you! Fill out our survey at the bottom of this page and share your thoughts on the Transient Tax and Tourism Campaign.
"the tax you don't pay"
WHAT IS IT?
A 5% city lodging tax on transient guests (at our hotels/motels) with all funds allocated to a dedicated Jackson Tourism Fund (GOJXNMO). These funds can only be used to promote tourism for the city of Jackson, MO.
WHO PAYS IT?
The tax is ONLY charged at Jackson's three hotel/ motel entities. Town House Inn, Comfort Suites, and LaQuinta Inn & Suites in Jackson city limits. Jackson residents will only pay this tax if they book a room at one of those entities. AirBnB, VRBO, Long-Term Rentals, Landlord Operated Rentals, etc. are NOT INCLUDED in the tax proposal.
WHY IS IT IMPORTANT?
Jackson is currently the exception. All of the surrounding regions and cities have a transient tax on hotels/motels/supporting their city, but we have never had one for Jackson. Bringing awareness to our community, & bringing visitors to experience Jackson, will help us build a Stronger Jackson. Visitors Stay, Visitors Pay, Jackson WINS!
JACKSON IS THE EXCEPTION
CAPE GIRARDEAU
16 Hotels Includes Rentals & AirBnB's Estimated Tax Revenue of $1 Million
PERRYVILLE
5 Hotels Includes Rentals & AirBnB's Estimated Tax Revenue of $225,000
POPLAR BLUFF
8 Hotels Includes All Rentals Under 30 Days Estimated Tax Revenue of $350,000
The Tourism Fund: What will it be used for?
Investing Into A Stronger Future For Jackson
- The Tourism Fund collected from the proposed Transient Tax can ONLY be used for Tourism Initiatives for the City of Jackson and our Community
- Examples of what the Tourism Fund would be used on:
- Grant Matching & Administrative Costs
- GOJXNMO Brand Marketing Campaigns
- Signage & Tourism Assets for the City
- Event Promotions & Collaborations
- Visitor Hub Support, Materials, Calls, Marketing
- How could dedicated marketing, tourism funds, and increasing visitors to Jackson benefit the city?
- Jackson receives dedicated marketing in multiple regions, which increases the city visibility to outside communities
- Increase of city visibility = Increase of visitors to Jackson
- The more visitors we have come to our city, the more visitors spend in our city
- Visitor spending directly supports local businesses
- Opening opportunities for expanded community events, programs, grants and funding, and so much more
- It will begin building a foundation for a Stronger Future for Jackson's Community and Economic Growth
vOTER ELIGIBILITY
WHO CAN VOTE FOR TOURISM?
All residents who live inside the Jackson City Limit Boundary are eligible to vote for the Transient Tax on the August 4th Ballot.
Fruitland, Millersville, Gordonville, etc. Communities are not eligible to vote on this issue.
Unsure of your location or voting destination? Click the link below to see a full map of Jackson City Boundaries and voting location lists!
Be informed on August 4th.
Vote yes on tourism. Vote yes on Jackson.
The GOJXNMO Tourism Campaign is gaining traction.. We want you to be a part of it!!
We want YOU to join in on the conversation, ask questions, and build confidence so you can Vote YES on tourism come August 4th!
Be sure to give your feedback and opinions on our campaign at the bottom of this page, we want to hear what you think! AND don't miss out on any of our campaign events, announcements, or any pieces of information you may need.. Follow us on Facebook!
Check back in on this page for any updates, also. Thank you!
we want to hear from you
Let us know what you think!
Click the link below to fill out a survey, let us know your thoughts on tourism and the transient tax, and leave any questions you may have! We will respond back to any questions or concerns you may have, to ensure full transparency.